Thursday, January 24, 2013

SAVE the Date! Mobile Money Payments Conference in Ghana March 12-13th, 2013


A 2-DAY CONFERENCE ON MOBILE MONEY PAYMENTS IN GHANA

Venue: Ghana Technology University College, Accra-Ghana

Ghana Telecom University College (GTUC), Accra-Ghana is looking forward to hosting a conference on the uptake of mobile money in Ghana and is pleased announce Peter Zetterli, CGAP (Consultative Group to Assist the Poor)/World Bank Group as the Conference Keynote Speaker. Peter Zetterli works with CGAP’s Technology and Business Model Innovation Team on understanding and catalyzing the developing branchless banking sector in Ghana. With the goal of raising an awareness of the product and encouraging usage, researchers Ms. Abena Offe and Mr. Yaw Owusu-Agyemang at GTUC in consultation with researchers from the University of North Carolina at Pembroke, USA—Prof. Edwin Clifford Mensah and Prof. Zhixin “Richard” Kang, are planning a 2-day mobile money conference in Ghana from March 12th -13th, 2013. The conference will bring all the relevant stakeholders in the mobile money industry in Ghana together to deliberate on the barriers to the adoption of mobile money and the strategies to mitigate the barriers to promote awareness and enhance the uptake of the product. Unlike M-PESA in Kenya, the introduction of mobile money in Ghana, has met the reticence of Ghanaians. Unfortunately, the high mobile phone penetration rate (over 90%) in Ghana, coupled with the millions of dollars spent by Telcos to promote the product is yet to translate into reasonable adoption rates.
 
Attendees include:
  • Telecommunication Companies (MTN, TIGO, AIRTEL)
  • Government Representatives/Agencies
  • NGOs
  • Traditional leaders
  • Women’s Groups
  • Academic Researchers (International and Domestic)
  • Utility Companies
  • Financial Institutions
  • General public welcome
 
We are pleased to note that this is the first of a series of blogs to track the conference. Click here to read more about the conference. For registration and further information on the conference, please contact edwin.mensah@uncp.edu/zhinxin.kang@uncp.edu or the Office of Research and Consultancy Services at Ghana Technology University College (GTUC) on Tel: +233 302200610 / 0202698207, email: orcs@gtuc.edu.gh/aoffe@gtuc.edu.gh.

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